Franchise: The Golden Arches in Black America. Marcia Chatelain

Franchise: The Golden Arches in Black America


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ISBN: 9781631493942 | 336 pages | 9 Mb

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  • Franchise: The Golden Arches in Black America
  • Marcia Chatelain
  • Page: 336
  • Format: pdf, ePub, fb2, mobi
  • ISBN: 9781631493942
  • Publisher: Liveright Publishing Corporation
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From civil rights to Ferguson, Franchise reveals the untold history of how fast food became one of the greatest generators of black wealth in America. Often blamed for the rising rates of obesity and diabetes among black Americans, fast food restaurants like McDonald’s have long symbolized capitalism’s villainous effects on our nation’s most vulnerable communities. But how did fast food restaurants so thoroughly saturate black neighborhoods in the first place? In Franchise, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and civil rights leaders, who—in the troubled years after King’s assassination—believed they found an economic answer to the problem of racial inequality. With the discourse of social welfare all but evaporated, federal programs under presidents Johnson and Nixon promoted a new vision for racial justice: that the franchising of fast food restaurants, by black citizens in their own neighborhoods, could finally improve the quality of black life. Synthesizing years of research, Franchise tells a troubling success story of an industry that blossomed the very moment a freedom movement began to whither.

“Franchise: The Golden Arches in Black America” by Marcia
“Franchise: The Golden Arches in Black America”. The author, an associate professor of history and African American studies at Georgetown  Franchise: The Golden Arches in Black America | Five Books
“The story of how black entrepreneurs used the predominance of fast food in their communities as an economic development opportunity is brought to light by  A silver lining for the golden arches in Black America - The
Among them were white-owned McDonald's franchise owners, who were concerned that they would become greater targets of their  10/21 – Marcia Chatelain on “Franchise: The Golden Arches
Marcia Chatelain will speak on Wednesday, Oct 21, 4:30-6:00pm about her recent book, Franchise: The Golden Arches in Black America  Franchise The Golden Arches in Black America: Marcia
In Franchise, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and  Franchise: The Golden Arches in Black America - Bookmark
Franchise: The Golden Arches in Black America by Marcia Chatelain has an overall rating of Positive based on 5 book reviews. Interview: Marcia Chatelain, Author Of 'Franchise: The Golden
In her new book Franchise: The Golden Arches in Black America, history professor Marcia Chatelain traces what she calls the hidden history of the relationships between the struggle for civil rights and the expansion of the fast food industry. Franchise: The Golden Arches in Black America - Audiobook
From civil rights to Ferguson, Franchise reveals the untold history of how fast food became one of the greatest generators of black wealth in  Franchise: The Golden Arches in Black America | The Filson
For African Americans, as acclaimed historian Marcia Chatelain reveals in Franchise, fast food is a source of both despair and power—and a  Franchise: The Golden Arches in Black America: Amazon.co
For African Americans, as acclaimed historian Marcia Chatelain reveals in  Franchise: The Golden Arches in Black America (Hardcover
Franchise: The Golden Arches in Black America (Hardcover). $ 28.95. by Marcia Chatelain. From civil rights to Ferguson, Franchise reveals the untold history of  Franchise: The Golden Arches in Black America - YouTube
What is the historical role of fast food chains like McDonald's in black communities? In Marcia Chatelain's Author of 'Franchise: The Golden Arches in Black America' to
Author of 'Franchise: The Golden Arches in Black America' to deliver VCU Libraries' 2021 Black History Month Lecture. Marcia Chatelain. Marcia Chatelain, "Franchise: The Golden Arches in Black
Marcia Chatelain, "Franchise: The Golden Arches in Black America". 45 views45 views. • Premiered Nov 18 Franchise: The Golden Arches in Black America by Marcia
Cathy calls up Dr. Marcia Chatelain, scholar, speaker and Professor at Georgetown University whose latest book, Franchise, examines the intersection of the 



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